Skip to main content
Request a quote

Writing well at work

A person using a laptop. They have a thought bubble with a big tick.

Writing at work shouldn’t be that different to writing an email or note to friends and family. Your main goal should still be to communicate a message quickly and clearly. It can be tempting to use jargon, corporate speak and big words to make your ideas seem larger and more important. But over complex language doesn’t make you sound smarter and it can make your readers disengage.

Which would you prefer to read?

Option 1:

‘While express-way users are expected to receive considerable benefits from using the project, the other CBD-oriented traffic is likely to receive a disbenefit due to marginally increased travel times created by the additional traffic.’

Option 2:

‘Express-way drivers will benefit from using the new road. However, drivers going through the CBD will face longer travel times because of the extra traffic.’

Which option gets the point across better?

Option 1:

‘If there are any points on which you require explanation or further particulars we shall be glad to furnish such additional details as may be required by telephone.’

Opton 2:

‘If you have any questions, you can call us.’


Use plain language

Using plain language makes good business sense. You’re able to communicate well with your clients and colleagues and give them what they want: information that is quick and easy to understand. These days, whether you’re writing an email or a formal report, most of your writing will be read on a screen – and more often than not on a small phone screen. Using simple and direct content and breaking up your information with logical headings and dot points can help keep your writing friendly for devices and makes it easy for your reader to get a sense of your content at a glance.

If you want as many of your readers as possible to quickly and easily understand your content, word choice is vital. When deciding which word to use, choose the simplest and shortest option that gets your meaning across. For example, use ‘start’ instead of ‘commence’; use ‘must’ instead of ‘are required to’ and use ‘aim’ instead of ‘endeavour to’.

Plain language principles for corporate writing

  • Keep your sentences short
  • Be concise, direct and to the point
  • Use headings and dot points to break up longer content
  • Use the more personal and direct ‘you’ and ‘we’
  • Use everyday language – choose short and simple words over long and complex – and avoid jargon.

Help your project reach wider audiences

We can help bring your accessible project to life. Submit a quote request online and we'll get back to you within 24 hours.